In my sales training program called Selling With SWAGGER!™ I break down the word SWAGGER into an acronym that outlines the mindset and practices of a positive, productive, and professional salesperson.
But being a SWAGGER seller is more than that...it's a way of being, a way of life! When you decide to cross over and become fully embraced in the SWAGGER way, it means much more than a surface level understanding of some random sales techniques, or a temporary motivational high...it means removing all fears, expanding all comfort zones, and overwhelming all opposing forces - whether those forces be negative people, debilitating self-talk, limited thinking of others, peer presure, or "the norms" in any situation.
Here are the SWAGGER Rules of Being at the core.
Rule 1: We are always a positive influence in any situation.
Rule 2: We will always find a way to get whatever is most critically needed...DONE.
Rule 3: Prospects will know us by our overwhelming desire to improve their life.
Rule 4: Prospects will talk about us for our tanicity, creativity, and passion in our approach.
Rule 5: Clients will love us for our true dedication to a partner relationship.
Rule 6: Clients will rave about us for never taking them for granted, and always seeking to expand, strengthen and deepen the relationship.
Rule 7: If we are to be manged - Managers will love us for our commitment to always and in every way, listen and then do only what the successful people do.
Rule 8: If we are to lead - Employees will love us for our commitment first and foremost to understanding what success means in their life, and always holding that bar up for them.
Rule 9: Eveyrone around us will know us for our ability to stay in the moment, never dwelling in the past, or fearing the future. We focus only making the next 24 hours great!
Rule 10: We know at very deep levels that happiness and success are ALWAYS a choice!
For more, please visit www.SellingWithSwagger.com